The Wild Network Branding

Branding for The Wild Network (Women in Lancaster Digital). Designed to be fun, lighthearted and welcoming. Using a mix of maroon and light pink for the core colour scheme, for strong contrast and to create a lighthearted but professional tone. While the main text of the logo was chosen for its inviting and friendly tone.

For the extended logo, it was designed with the digital network aspect of the brand in mind. Taking inspiration from computer cursors and clouds.